Who is the real Alex LeBron?
“For me, relocating to Barcelona was about being able to stay true to who I am and who I want to be as a person. In my younger years, I always felt this natural pull towards BCN/Spain largely due to the fact that I was raised in Sweden by a Swedish mother and a Catalan father so I have always had close ties to Catalunya. I spent many summers as a kid in a town called Blanes.
Ever since moving back here in the fall of 2014 (was living in BCN for one year during 2010), my life has been kind of a roller coaster with many ups and downs. Mostly ups, that I feel have elevated me as a person and which has also helped me realize a lot about myself.
Since then I have managed to become part of a Supertramp tribute band who has been playing consistently during the summer of 2017. Currently, we have scheduled a big concert here in Barcelona Oct 24th in l´auditori BCN. We will be backed by a symphony orchestra, something that has been a lifelong dream of mine.
Life in Barcelona really caught me off guard in the best way possible, when I got signed up as a model by pure happenstance, fantastic randomness and spirit. This lead to me shooting campaigns for companies like Playboy, Citroen, Gucci, Smartcar, Hostelworld, Estrella DAMM, Nestle, Uniqlo, Volkswagen etc.
Since I am a musician and music fanatic, I have always had this dream of running my own radio show now during my third year that dream has also realized itself. At the moment I feel really blessed to have been given the opportunity to produce and host my very own weekly show called SHAMELESS EXPOSURE. I sit down with the most interesting and inspiring people of Barcelona and converse with heart and soul. This is something that has proven to be as amazingly fantastic that I was fantasising about as a kid.
All of this has come into my life because of Barcelona’s diversity and acceptance. Something that has helped me to come closer to my inner self thereby attracting all these beautiful things into my life.
So from the bottom of my heart.
Thank you, Barcelona for everything beautiful you give us everyday!!!”